The consequences of blog proliferation
With the explosion of blogs and targeted advertising, a new era has been created. One that finds many hopefuls wanting to become rich for doing very little, all from the comfort of their own home. Just searching for the term ‘Blogger Jobs’ in any search engine brings up dozens of job sites that specifically relate to this industry and within those results are hundreds of positions ripe for the picking.
You too can apply for and likely get a blog on some burgeoning media group attempting to form a conglomerate in some little corner of the Internet. Within these job boards, some companies even state you don’t need to have any experience, only passion. Obviously standards have lowered some.
Soon after joining a similar community, the inexperienced passionate ones with no skills or ability to write anything over 100 words drag you down when you try to use your writing as a reference to further your career. Potential employers don’t just look at writing skill, they click around and see the amateurish insights into such things as why Dancing with the Stars is so much better than American Idol. Their existence alone forms the basis of how your community is perceived and the lowest common denominator is generally the easiest to find.
But what are the true consequences of inferior blogs? They flood the blogoshpere with uninteresting stories and poor writing, giving readers bad impressions of an entire group of sites. Poor reputations can taint a great many things, word travels fast on the Internet and in a flash your fate can be sealed before it ever got started.
Being associated with something that isn’t taken seriously might be the worse of all outcomes, being dismissed is demoralizing, the rejection stings and lingers for you to relive over and over. Who knew that the blog you applied for was more interested in how many sites they had in their control than factors like integrity and talent.
Quality over quantity should be the mantra of the Internet, unfortunately we all know that just isn’t the case. How many stories have we read that stated some fact like how bad soda pop is for us but when you actually go to the site and read the story they have no scientific facts or studies that back up their claim. No, it’s just someone’s opinion and most likely a tainted one at that, because of some self perceived slight by the company they attacked. This is what bad opinions try to do, skew your opinion without any empirical evidence to back them up. These articles are rampant at a time when actual newspapers are cutting half of their staff because of the ethics that required within their industry like needing two independent sources for the same story.
The threat isn’t the woman that starts a Wordpress site in hopes of sharing her secrets on knitting but the person that decides they can get rich by having a group of sites written by people they’ve never spoken with and that have no real desire to achieve anything but high earnings from their Adsense revenues.
Blogs, Seattle, Wordpress, Adsense, blogosphere, Technology, Google


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